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Monday, May 2, 2011

Vanity Sizing: What’s Your TRUE Size?

Does your dress or jeans size seem to fluctuate from store to store? You’ll be a size 4 in one boutique and alarmingly an 8 in the next!

From a story on nytimes.com, brands have changed their sizing practices so that a woman who once wore a size 12 now wears a size 8 or 6. It’s called “vanity sizing” and while it’s created confusion, what woman doesn’t want to be a few sizes smaller in the dressing room and at the cash register?

Fortunately, some companies are waking up and doing something about this issue by creating labeling that’s more descriptive and offering versions of clothing cut to fit different body types.

Tell Us What You Think
Frustrated over trying on four sizes of the same dress in order to find the one that actually fits? Share your comments below.

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Posted by: Paul Kercher at 10:25 am

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